Following the launch of the 2020-2024 Alliance strategy last year, we knew it was time to reconsider how we talk about who we are and what we do. We embarked on a journey to rediscover our identity earlier this year, and now, after several months of planning, the Alliance is excited to reveal our new look!
You’ll notice a few things are different — like our new logo and website, while the look and feel of key documents, like the Common Vision for Sustainable Seafood and the Guidelines for Supporting Fishery Improvement Projects remain the same.
We hope you won’t hesitate to be in touch with any questions about our refreshed look. We look forward to continuing our work with the Global Hub to protect the ocean and the people who depend on it!
